Understanding US News Creators with CNTI

Understanding US News Creators with CNTI is a virtual Audience Engagement professional development event on Zoom with the ONA community, Thursday, September 10, 2026, 12:00 PM–1:00 PM (EDT). About one in five US adults now get news from individuals rather than organizations; Jay Barchas-Lichtenstein of the Center for News, Technology & Innovation (CNTI) will share the latest from their report on US Indie Info Providers—former journalists, scientists, subject-matter experts and community members delivering verified information through personality- and voice-driven brands. Drawing on in-depth interviews with 26 news creators, the discussion explores what it takes to sustain independent news work, focusing on multiplatform distribution, audience reach and efforts—and struggles—to build sustainable revenue.

Hosted with: Psychedelic Writers Guild