From audience to community: a conversation with Masuma Ahuja
- · 8:00 PM
- Online
Loneliness, eroding trust, a shared story we no longer share—we tend to treat these as personal problems. In The Infrastructure of Belonging, Masuma Ahuja makes the case that they’re structural, built into how our communities, economies, and platforms are designed. That argument lands differently for creators, who are already doing the work institutions have struggled with: holding a community together because they’ve earned its trust. Join News Creator Corps for a conversation with Masuma just days after the book publishes. We’ll get into what belonging actually requires, why an audience and a community are not the same thing, and what it takes to hold people together through a divisive election season. Creators will leave with practical strategies for deepening the relationships they already have—how to turn passive followers into people who show up for each other, what makes a virtual gathering worth someone’s evening, and how to design IRL events that build something durable rather than a one-time turnout. If you’re planning an event this fall or winter, bring that plan with you.
